TY - JOUR T1 - Social Expectations, Gender And Job Satisfaction: Front-Line Employees In China's Retail Sector JF - Human Resource Management Journal Y1 - 2015 A1 - Qihai Huang A1 - Jos Gamble KW - China KW - gender KW - gender role theory KW - human resource management KW - job satisfaction KW - multinationals KW - retail employment AB -

This study aims to enhance our understanding of gender and employment in China. Analysing data collected from over 1,800 employees at 22 foreign-invested and locally owned retail stores in eight Chinese cities, it firstly explores whether, like their counterparts in Western countries, female employees have higher levels of job satisfaction than their male colleagues. Secondly, it distinguishes the key differential predictors of female and male employees' job satisfaction levels. This article extends gender role theory on job satisfaction by showing how traditional values, the structure of work and a nation's dominant gender ideology combine to shape women and men's job satisfaction and work experiences in a transitional context.

VL - First published online February 2015 L2 - eng UR - http://onlinelibrary.wiley.com/doi/10.1111/1748-8583.12066/full ER -